Reviews about The E-Myth Revisited.

Michael Gerber's The E-Myth Revisited is great reading for anyone thinking about starting a business or for those who have already taken that step. The E-Myth refers to Gerber's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor business people. In The E-Myth Revisited, Michael Gerber establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an MBA to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. The E-Myth Revisited is written in a clear and well-paced manner. As well as authoritative advice and gripping reading The E-Myth Revisited is like receiving advice from a business friend.

Summary : Essential Reading for anyone running a small business. Michael Gerber owns a leading business consultancy that specialises in re engineering small businesses to make them work properly. The E-Myth Revisited is like having a personal consultation from an acknowledged expert.